Is this a future model for news organizations?
A couple of weeks ago I met with a company that is in the process of starting a new news organization. It was a very encouraging meeting, because it proves that there is still life in the news media, and there are still people that believe so strongly in it, that they are willing to invest millions of dollars in new initiatives. The focus of this organization is somewhat niche oriented but nevertheless very very interesting…. read more >>
What happened to convergence?
A couple of years ago all newspapers and most magazine publishers talked about convergence and hired expensive consultants to help them develop plans for how to implement a convergent strategy... but what happened?
During my first visit to the media center in Tampa I was utterly impressed, I had entered a new world that was going to revolutionize journalism as we knew it, and for all time change the dynamics of publishing, this new thing was called convergence. On-line, radio, TV and newspaper journalism under the same roof blurring the boundaries of where does journalism start and where does it end. We saw newspaper journalist doing TV spots, and we saw TV journalists with engagement doing on-line features, all very very impressive. read more >>
