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The WoodWing World Tour is a series of highly successful global events featuring free cross-media conferences in publishing hubs around the world. The tour is aimed at magazine, newspaper and corporate publishers and features high-level industry keynotes. The event in Stockholm is dedicated to the hottest topic in the publishing industry – tablets. Well-known industry peers from Sweden, Norway and the UK will share their experience and know-how drawn from the creation of successful tablet publications.

Well-known industry peers share their tablet publishing experience at the WoodWing WorldTour event in Stockholm on September 6 (from left to right): Simon Regan-Edwards (Production Director The Sunday Times), John Einar Sandvand (Editor Media Norway Digital), Marica Finnsiö (Head of R&D Aftonbladet Mobile), Kjetil Palmquist (Head of Development Media Norway Digital) and Andre Valkenburg (Managing Director The Saints).

WoodWing Software an innovation leader in the fields of cross-media publishing solutions and tablet publishing, will bring its highly successful WoodWing World Tour to Stockholm’s Sheraton Hotel on September 6. The free conference is aimed at decision-makers from the publishing industry, as well as technology experts for print, online, mobile and tablet publishing.

The participants will receive in-depth information about how newspaper, magazine and corporate publishers of all sizes can adapt to current market trends and the challenges of the future of publishing. They will also learn how they can benefit from WoodWing´s Tablet Publishing Solution, which is used by publishers worldwide to create reader-attractive and award-winning tablet publications. The solution is seamlessly integrated with WoodWing´s cross-media publishing system Enterprise, enabling publishers to efficiently address any publication channel, including print, online, mobile and tablets.

Well-known industry peers share their tablet publishing experience
The jam-packed conference program contains high-level keynotes by well-known industry peers. Marica Finnsiö, Head of R&D at Aftonbladet Mobile, will provide detailed information about the digital success of Aftonbladet. John Elnar Sandvand and Kjetil Palmquist of Media Norway Digital will be sharing their strategy to create successful tablet publications – combining efficient production with great concepts and tablet experience.

Simon Regan-Edwards, Production Director of The Sunday Times, will explain how his team created the world´s No. 1 newspaper app, which already has over 100,000 digital subscribers.

Latest product news and in-depth tablet publishing know-how
Presentations by WoodWing executives and staff will inform participants of the latest product news and in-depth tablet publishing know-how as part of the WoodWing cross-media solution. WoodWing CEO Hans Janssen will give an overview of how tablets are revolutionizing the publishing industry. Erik Schut, President of WoodWing Software, will introduce the version 7.4 release of WoodWing´s cross-media publishing system Enterprise with print and tablet enhancements.

WoodWing´s Product Evangelist Victor Cardoso will give a soup-to-nuts presentation of cross-media publishing with Enterprise, while Channel Manager Arjan Bonte will show the most successful tablet publications listed in WoodWing´s App Gallery.

In addition, Andre Valkenburg, Managing Director of WoodWing´s Technology Partner The Saints, will present an interesting case study of how WoodWing’s reader can be turned into a multi-publisher newsstand App using HTML5.

The keynotes and lectures will inspire attendees to think fresh and return home with new ideas. This event is also an excellent opportunity to meet WoodWing´s Scandinavian partners and selected technology partners to ask questions about WoodWing and its cross-media publishing solutions. The detailed agenda can be found at worldtour.woodwing.com.

The event is sponsored by WoodWing´s technology partners dataplan, Tansa Systems, Axaio and Vidigo. Sponsoring business partners are Macoteket, Smartium, Accenture, Paradigm, Attention solutions, Aste and Trifolium.

There is no charge for any of the sessions, but registration is required. To sign up, visit http://worldtour.woodwing.com.

The WoodWing World Tour kicked off in March 2010 in New York City and continued with well-attended stops in Zürich, London, Sydney, Buenos Aires and San Francisco. The tour’s next stop will be in Kuala Lumpur (Malaysia) in December 2011.

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