The good news is the bad news about newspapers is not totally accurate
Sure big, metro newspapers in the U.S. are experiencing challenges in the current economic climate. But in the smaller newspaper market things aren’t bad at all.
From an August 9th Associated Press story:
Small is beautiful (and successful) for newspapers “Smaller newspapers have been defying the ominous trend, based on a recent study of the finances at 125 U.S. newspapers of different sizes by the Inland Press Association, a trade group.
The classified ad revenue among daily newspapers with circulations of less than 15,000 actually rose by an average of 23 percent in the five years ending in 2008, the study found. Overall ad revenue for daily newspapers with less than 15,000 in circulation rose by an average of 2.5 percent in the same time frame.
Meanwhile, ad revenue dropped 25 percent at daily newspapers with circulations greater than 80,000, according to Inland Press.”
More and more newspapers, both small and large, are looking to WoodWing to streamline their workflow and help them in the publishing process.
Read the full AP story here.
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