A first look at Enterprise Aurora in action


If, in the past, you have relied on the cumbersome process of copy and paste to reuse content on multiple channels, then this one is for you… 


You can now watch the first demonstration of Enterprise Aurora in action.

Enterprise Aurora, which allows users to create content within one system and easily reuse it on any digital or print channel, is on the way.

This new way of working is based on the concept of structured content. Unknown to the user, by creating stories in Enterprise Aurora’s Content Station, they are creating content with structure that can be transferred to any print layout or to any digital platform, with one click of the button.

By creating stories with structure it also allows for easy reuse of content. Simply decide on your channel, tweak or change a previous story, and publish! No more wasted material, content or time.

If, in the past, you have relied on the cumbersome process of copy and paste to reuse articles, then this one is for you… Take a look at Enterprise Aurora in action: demonstrating the fastest way to create and transfer your digital story onto a print layout.


Watch how easy it is to:

  1. Create a digital article
  2. Convert it into a print article
  3. Tweak it in Adobe InDesign
  4. And publish!


Watch the video now:



Enterprise Aurora is due for release in the Fall of 2017.


If you would like more information about Enterprise Aurora and the future of content creation, click here to go to the Enterprise product page.


Leonie May, Product Marketing Manager - Enterprise

Leonie develops and implements go-to-market strategies for WoodWing products. Combining product and industry knowledge, she works between customers and the development team to ensure customer needs are met. When she is not at work you’ll find her running around Amsterdam.