How can publishers thrive in challenging times?

Multichannel, News

Recently the WoodWing team traveled across to old London town for the FIPP World Congress.

For those of you who haven’t been lucky enough to attend yet, the FIPP World Congress is the largest and most high profile media event in the world. It brings together the world’s leading multi-platform media publishers and industry suppliers, to explore the latest trends and solutions.

Whilst there, I was given the opportunity to present onstage. 

The focus of my presentation, “Strategies to help publishers thrive in challenging times”, explored the common challenges we have seen our publishing customers face and how they have overcome these.


Watch the recorded presentation to gain insights into: 

  • Dealing with increased competition, 
  • Changes in audience behavior, and 
  • Why it’s imperative to change the way we work.


Following the presentation is a short three minute demonstration of our upcoming product Enterprise Aurora (due out later this year).



To learn more about channel-neutral content creation and streamlining your workflow with Enterprise Aurora, please get in touch.


Leonie May, Product Marketing Manager - Enterprise

Leonie develops and implements go-to-market strategies for WoodWing products. Combining product and industry knowledge, she works between customers and the development team to ensure customer needs are met. When she is not at work you’ll find her running around Amsterdam.