On-Demand Webinar: How to ensure efficiency in the multichannel publishing world

Wondering how you can escape the vicious cycle of contrary requirements? 

Magazine publishers worldwide are stuck in a vicious cycle. On the one hand, the economic prospects of many of them are under pressure – on the other the market demands that their brands must be available via a variety of channels including print, Web, tablets and smartphones, as well as social media.

Publishers that implement multichannel publishing face a plethora of challenges – just one is the need to address an increasing number of devices with all these different screen sizes. Moreover, when they support so many channels, digital file stocks grow significantly.

Challenge resolved - Yaffa Publishing

One of the publishers who has resolved the challenge successfully is Yaffa Publishing. The largest and oldest privately owned publisher in Australia creates more than 35 magazines, 16 apps and 25 web sites. The team leverages WoodWing Enterprise and WoodWing´s digital asset management solution Elvis DAM to maximize the efficiency of its production processes.

matthew-gun-yaffa-bw60x90.jpgIn this webinar, Matthew Gunn, Production Director at Yaffa Publishing, shares his experience and answers your questions.

Simply fill out the form to view the recorded webinar and get access to the full slides.