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Why WoodWing

How we help

icon-woodwing-enterprise-information-management-eim

Enterprise Information Management

Take charge of your content and information with Enterprise Information Management

icon-woodwing-unlock-your-potential

Unlock your potential

Unlock your potential with WoodWing's innovative solutions

icon-woodwing-content-orchestration

Content Orchestration

Managing content at scale has never been easier or more profitable

Solutions

Content Creation

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Content Creation

Collaborate and create high-quality channel-neutral content

icon-woodwing-dam

Digital Asset Management

Manage and distribute digital assets for streamlined content

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Multichannel Publishing

Maximize reach with seamless multi-channel content publishing


Content Management

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Document Management

Centralize and control your documents, ensuring secure access

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Information Management

Become more agile, reduce risks and benefit from available data

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Knowledge Management

Share knowledge for better collaboration and productivity

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Process Management

Document and optimize business processes for greater efficiency

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Quality Management

Ensure consistent and compliant quality standards for your organization


Content Services

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Creative Workflow Services

Unleash creative potential with tailored support from experts

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Digital Publishing Services

Enhance digital publishing strategy with expert services

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App Integrations

Integrate WoodWing seamlessly into your existing tech stack

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Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

WoodWing Studio

Collaborative content creation and multichannel publishing solution that simplifies workflows and streamlines production processes.

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Assets

Enterprise-grade digital asset management solution that streamlines your creative workflow and simplifies collaboration among team members.

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Swivle

Cloud-based DAM solution for managing, sharing, and collaborating on digital files from anywhere and on any device.

WoodWing Scienta

Simplified quality and process management for regulated industries

WoodWing Scienta

Quality management platform for regulated industries that simplifies compliance, knowledge sharing, and collaboration.

WoodWing Xtendis

Secure digital archiving and document management system

WoodWing Xtendis

Digital archiving and document management system that allows organizations to store, manage, and access their digital assets securely.

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Connect

Powerful integration suite, including APIs, webhooks, plugins, and the best-in-class iPaaS solution (powered by Workato).

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

WoodWing Smart Styles

Plugin for Adobe InDesign that streamlines design workflows by allowing designers to apply predefined styles quickly.

Industries

We know your challenges

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Agencies

Optimized workflow, improved collaboration, and brand consistency

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Finance

Modern document and quality management helps you manage risks and improve processes

icon-woodwing-franchise

Franchise

Ensure unity with document, quality, and knowledge management

icon-woodwing-healthcare

Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

icon-logo-woodwing-housing-corporations

Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

icon-woodwing-manufacturing

Manufacturing

Consistent branding, accelerated launches, and integrated content management

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Publishing

Efficient content creation, collaboration, and multichannel publishing

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Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

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Trade & Logistics

Increase efficiency with process, document, and quality management

Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
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Latest articles

“Others got a headache just thinking about meta data, I saw potential for streamlining tasks”

“Others got a headache just thinking about meta data, I saw potential for streamlining tasks”

How value based care is changing healthcare and the continuum of care

How value based care is changing healthcare and the continuum of care

Total Quality Management (TQM): continuous process optimization for top products and services

Total Quality Management (TQM): continuous process optimization for top products and services

View all blog articles

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Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
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Home Inspiration Blog | WoodWing

Information Management

data security

5 minutes of reading

Data security: how to protect customers from cyberthreats

Clicking one unreliable link could lead to a nightmare: your entire customer database exposed. As an entrepreneur, safeguarding both customer and your own data is paramount. Now more than ever, robust data security measures are crucial to shield customer privacy from ever-growing cybercriminal activities. But how do you effectively tackle data security? What guidelines exist, and what are the obligations for companies?

Shape

What is data security?

Just as you would store valuable documents or items in a safe, digital data security serves a similar purpose. It aims to protect sensitive information, the so-called crown jewels of a company, from unauthorized access, misuse, loss, or theft. This includes customer data collected to offer your product or service, or the source code of the software you develop.

Imagine you have an online store where customers enter their details to make a purchase. The last thing you want is for such a customer database to fall into the wrong hands, right? Data security helps with that. It ensures this information is securely transmitted and stored on your servers, away from prying eyes.

This does not just involve encrypting data during transmission, but also securing storage on your systems. This is done with passwords, firewalls, and other technical measures to keep unwanted intruders out.

Data security is part of a larger picture: information security. This encompasses everything from protecting physical documents to securing emails. But data security is perhaps the most crucial piece of the puzzle when it comes to protecting customer information. Therefore, as a company, it is crucial to take this seriously to maintain customer trust and comply with laws and regulations.

Risks of poor data security and customer database management

Poor data security policies can have devastating consequences for your business. Not only does it endanger the security of sensitive information, but it can also lead to financial losses, reputation damage, legal issues, and even bankruptcy.

One of the most common risks of poor data security is a data breach. This can range from unauthorized access to sensitive customer information to accidentally releasing confidential data due to internal errors. Data breaches can cause serious harm to the company, both financially and in terms of customer trust.

Financial loss is also imminent with poor data security management. A data breach can cost you dearly. In addition to direct costs such as fines and compensation for customers, your company may also face long-term financial consequences. Reputation damage, for example, is a long-term consequence of poor data security. If customer data is not safe with your organization, word spreads fast. When customers feel that their data is not secure with a company, they are likely to do business elsewhere. This can lead to long-term reputation damage and even a significant decrease in the value of your company. Companies can face legal consequences as a result of data breaches and privacy breaches, and this can be quite costly: fines from the Data Protection Authority - certainly not to be ruled out in such situations - can amount to as much as 4% of your annual turnover.

European guidelines on customer data

Guidelines have also been established at the European level for handling customer data. The European Union has developed legislation that provides a legal framework for protecting your customer database. The most recent and well-known of these is the NIS2 Directive. This directive, formally titled the Directive concerning measures for a high common level of security of network and information systems across the Union, is not only important but also highly relevant. The new directive aims to strengthen the cybersecurity of businesses and organizations in the EU. This is an upgrade from the first NIS directive that came into effect in 2016, which aims to help member states and critical infrastructure defend against cyber attacks.

For companies, the NIS2 directive means they must comply with certain security standards and reporting requirements. This applies especially to companies considered providers of essential services, such as energy, finance, healthcare, and transportation, as well as digital service providers such as online marketplaces and cloud computing companies.

Specifically, companies under the NIS2 directive must take measures to prevent and mitigate cyber threats. This includes implementing security measures, conducting risk assessments, and reporting serious incidents to national authorities. They are also expected to collaborate with other companies and governments to share information about cyber threats and take joint action to improve overall cybersecurity. In short, this means that as a company, you must invest in cybersecurity and data security. This includes updating and maintaining software, installing firewalls, and training employees to recognize and prevent threats.

Data security and data governance

Data security and data governance are often mentioned in the same breath. Both are important components of data management. However, they focus on different goals.
With data security, the focus is primarily on protecting customer data and other data from threats. Think of hackers, data theft, or unauthorized access. It is about the technological measures you take to protect data, such as encryption, firewalls, and access controls. The focus is on securely storing and transferring data. On the other hand, data governance focuses more on managing the data itself, including aspects such as quality, consistency, and usability. Think of establishing and enforcing policies, procedures, and standards for data management within an organization. This includes defining data terms, assigning responsibilities, and implementing data management processes. The ultimate goal is to ensure that the data is accurate, reliable, and consistent.

Protecting customer data: where to start?

It is clear by now: protecting your customer database is of great importance. This protects the privacy of your customer and ensures a trust-based relationship. But where do you start with protecting your customer database?

It all starts with creating awareness among all employees about the importance of data protection. Through training and awareness campaigns, employees can learn how to handle customer data safely, such as recognizing phishing emails, securely handling passwords, and avoiding sharing sensitive information.

Moreover, not all customer data is equal. It is therefore important to classify the data internally based on sensitivity level. Think of personally identifiable information (PII), financial data, or medical data. By classifying data, you can internally apply the right security measures based on the level of risk.

Managing access is another important part of data security. Only grant the employees who need it for their work access to the customer database. Use strict access control mechanisms, such as role-based access control (RBAC), to ensure that only authorized users have access to certain data.

Having your data security in order is simply impossible without using the right systems. Therefore, make sure you implement systems that continuously monitor and quickly detect suspicious activities - this can prevent a lot of potential problems.


 

Protect your customer database with data security

Data security is not a luxury. In fact, handling customer data securely is your duty as an entrepreneur. Your customers want to be sure that their personal data is safe in your hands. It is your responsibility to ensure this, otherwise, it can have serious consequences for your reputation, financial situation, and the value of your company. Fortunately, there are many ways to do this, as you have read above. In any case, make sure you work compliantly with laws and regulations and try to stay one step ahead of cybercrime. You increase the likelihood of this by collaborating with partners who have their cybersecurity well in place and can demonstrate it with relevant certificates, such as the ISO 27001 certificate, or (for SMEs) the equally highly regarded CYRA certificate.

WoodWing holds the ISO 27001 certificate; WoodWing Xtendis also achieved the coveted NEN 7510 certificate in 2023.

Shape

Published on April 12, 2024

Wim Vis

Wim Vis is the Managing Director of WoodWing Xtendis. Wim has over 25 years of experience in advising organizations on challenges related to digital archiving, document management, and information management.

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