ABOUT WOODWING
Discover WoodWing
At WoodWing, we combine powerful solutions with deep expertise to transform how organizations manage processes, content, assets, and enterprise information.
WHAT WE DO
Turn digital complexity into clarity and impact
We support customers in managing content, assets, knowledge, and enterprise information, with solutions that cover creation, collaboration, compliance, and quality assurance.
Content Orchestration
Content orchestration is one of our core pillars. We define it as the seamless collaboration of people, processes, and tools to plan, create, manage, and distribute content. The result? Faster content production, higher quality across all channels, and a stress-free team.
Operational Excellence
Operational excellence starts with clear information, streamlined processes, and accessible knowledge. That’s why we help you manage documents, workflows, and quality with confidence and clarity – secure and compliant. With greater visibility and control, it becomes part of your team's daily routine.
Professional Services
Technology alone isn’t enough. So, we bring our experience to every implementation, guiding you with consultancy, customization, and support. Whether you're mapping workflows, tailoring features, rolling out solutions, or connecting your ecosystem, we're with you in every step to set you up for long-term success.
A collective of expertise, recognized globally
25+
Years of experience
1,500+
Customers
60
Countries
100,000+
Users
Our purpose and direction
At WoodWing, our mission is to liberate teams from the inefficiencies and complexities of managing large amounts of content and information. Liberated organizations create space for their people to focus, collaborate, and thrive.
Our vision is a future where well-orchestrated operations unlock the full potential of individuals and teams, driving meaningful progress every day.
Discover how WoodWing leverages AI technologies
At the heart of WoodWing’s evolution is a strong commitment to AI-driven technologies that elevate workflows and streamline operations.
The story behind WoodWing
For over two decades, WoodWing has helped organizations bring order to content and information complexity. We began by supporting the world’s top publishing brands with tools that removed friction from the creative process, so they could focus on strategy, storytelling, and standing out.
Our reputation for innovation is rooted in real impact. In 2010, we helped Time Magazine become the first to publish on iPad. In 2019, we supported publishers during the Apple News+ launch. And today, our ISO/IEC 27001:2013 certification reflects our continued commitment to quality, security, and trust.
While our publishing expertise remains strong, our product portfolio has grown. WoodWing now serves teams across sectors, offering solutions that transform content creation, digital asset management, knowledge sharing, quality management, and document control. From multichannel publishing to enterprise information management, we help organizations align people, processes, and technology with clarity and purpose.
Alongside our technology, we provide tailored professional services backed up by a certified network of global partners – for the often necessary local touch. These range from system implementation and software integration to customization, consultancy, and support.
With over 200 employees worldwide, headquarters in the Netherlands, offices in the US and Malaysia, commercial teams in LATAM, and a global partner network of trusted collaborators, WoodWing continues to scale. Today, our solutions are trusted by customers in more than 60 countries. Together, we are transforming how the world works with content and information.
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WoodWing through the years
This timeline showcases the keystone events that have shaped our journey as a company and brand. Each highlight marks a pivotal moment in our growth – from product innovations to strategic milestones – that defines who we are today and where we’re heading tomorrow.
2025 - Qonqord Acquisition
WoodWing acquires Qonqord, a long-standing strategic partner, further strengthening our content orchestration capabilities and market position.
2022 - ISO 27001 Certified
WoodWing achieves ISO/IEC 27001:2013 certification, demonstrating our commitment to information security management and enterprise-grade standards.
2021 - Expansion Acquisition
WoodWing acquires Expansion, an enterprise information management platform which is used to safely store and organize business-critical content.
2021 - Scienta Acquisition
WoodWing acquires Scienta, a SaaS content management platform that focuses on quality management and knowledge sharing.
2020 - Main Capital Acquires WoodWing
Main Capital Partners becomes a strategic investor in WoodWing, providing growth capital to accelerate our content orchestration platform expansion.
2020 - WoodWing Studio Released
Rebranding of WoodWing Studio, our content creation solution designed for modern publishing workflows and digital-first teams.
2020 - WoodWing Assets Released
Rebranding of WoodWing Assets, our digital asset management platform that revolutionizes how organizations manage their content libraries.
2019 - Apple News+ Integration
WoodWing enables publishers to convert and distribute content to Apple News format.
2017 - Emerge Acquisition
Acquisition of WoodWing partner Emerge in the USA, introducing a direct business model.
2017 - Swivle SaaS DAM Introduced
Launch of WoodWing Swivle, our standalone SaaS digital asset management product. Now called Assets 10.
2015 - Digital Editor Launched
Release of a revolutionary digital-first content editor that transforms how editorial teams create and collaborate on content. Embedded in WoodWing Studio.
2012 - Elvis DAM Acquired
Strategic acquisition of Elvis DAM enhances WoodWing's digital asset management capabilities for publishers and enterprise brands. Now called WoodWing Assets.
2010 - First iPad Publishing
WoodWing becomes the first software solution to enable publishing to Apple's new iPad platform, supporting Time Magazine's groundbreaking launch.
2006 - Asia-Pacific Expansion
Opening of WoodWing's Kuala Lumpur office marks our strategic expansion into the Asia-Pacific region, serving growing international markets.
2004 - Smart Connection Enterprise Launched
Launch of SCE, our flagship content creation and publishing solution that becomes the industry standard for editorial workflows. Now called WoodWing Studio.
2000 - Company Founded, InDesign Plugin
WoodWing officially founded with the introduction of the first Adobe InDesign plugins, revolutionizing desktop publishing workflows for professionals.

Join us
We are a diverse team of over 20 nationalities, working across global offices with one shared mission: to shape the future of content creation and information management for the world’s leading publishers, brands, and enterprises.

“Imperdiet auctor varius ipsum eros fermentum amet cras.”
Yani Björkholm
Product expert at ChannelEngine
We help you to take charge of your content with our world-class content and information management solutions.
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