Why WoodWing
Why WoodWing

How we help

icon-woodwing-enterprise-information-management-eim

Enterprise Information Management

Take charge of your content and information with Enterprise Information Management

icon-woodwing-unlock-your-potential

Unlock your potential

Unlock your potential with WoodWing's innovative solutions

icon-woodwing-content-orchestration

Content Orchestration

Managing content at scale has never been easier or more profitable

Solutions
Solutions

Content Creation

icon-woodwing-content-creation

Content Creation

Collaborate and create high-quality channel-neutral content

icon-woodwing-dam

Digital Asset Management

Manage and distribute digital assets for streamlined content

icon-woodwing-multichannel-publishing

Multichannel Publishing

Maximize reach with seamless multi-channel content publishing


Content Management

icon-logo-woodwing-document-management

Document Management

Centralize and control your documents, ensuring secure access

icon-woodwing-information-management

Information Management

Become more agile, reduce risks and benefit from available data

icon-woodwing-knowledge-management

Knowledge Management

Bring knowledge and people together to work on quality

icon-woodwing-process-management

Process Management

Organize and describe processes in a way that everyone can use

icon-logo-woodwing-quality-management

Quality Management

Ensure together that you do the right things, and do them well

icon-woodwing-risk-management

Risk Management

Gain insight and control over every aspect of risk management.


Content Services

icon-woodwing-creative-workflow-services

Creative Workflow Services

Unleash creative potential with tailored support from experts

icon-woodwing-digital-publishing-service

Digital Publishing Services

Enhance digital publishing strategy with expert services

icon-woodwing-integrations

App Integrations

Integrate WoodWing seamlessly into your existing tech stack

icon-woodwing-cloud

WoodWing Cloud

Experience stress-free hosting, software maintenance, and more


FEATURED CONTENT PIECE

Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Scienta

Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

WoodWing Xtendis

Secure digital archiving and document management system

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

Industries
Industries

We know your challenges

icon-woodwing-agencies

Agencies

Optimized workflow, improved collaboration, and brand consistency

icon-woodwing-finance

Finance

Modern document and quality management helps you manage risks and improve processes

icon-woodwing-franchise

Franchise

Ensure unity with document, quality, and knowledge management

icon-woodwing-healthcare

Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

icon-logo-woodwing-housing-corporations

Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

icon-woodwing-manufacturing

Manufacturing

Consistent branding, accelerated launches, and integrated content management

icon-woodwing-publishing

Publishing

Efficient content creation, collaboration, and multichannel publishing

icon-woodwing-retail-ecommerce

Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

icon-woodwing-transport-logistic

Trade & Logistics

Increase efficiency with process, document, and quality management


Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
Inspiration
Inspiration

Learning centre

icon-woodwing-success-stories

Success Stories

Read success stories from trusted organizations that rely on WoodWing's solutions

icon-woodwing-ebooks-whitepapers

eBooks & Whitepapers

Dive into in-depth knowledge with our comprehensive digital publications

icon-logo-woodwing-videos

Videos

Lean back and enjoy one of our educational videos

icon-woodwing-events-and-webinars

Events & Webinars

Meet us in person or virtually at one of our events or webinars


Latest articles

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Is your organization ready for NIS2 and the DORA Act?

Is your organization ready for NIS2 and the DORA Act?

Successful data protection and cybersecurity management? Ensure the human dimension

Successful data protection and cybersecurity management? Ensure the human dimension

View all blog articles

Featured content piece

Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
Company
Company

About us

icon-woodwing-about-woodwing

About WoodWing

Discover our company's vision, mission, and innovative solutions

icon-woodwing-management-team

Management Team

Meet the leaders driving WoodWing's success and growth

icon-woodwing-contact

Contact

Reach out to us for inquiries, support, and collaboration


Jobs & Press

icon-woodwing-job-opportunities

Job opportunities

Explore exciting career opportunities and join our team

icon-woodwing-press-release

Press releases

Stay updated with our latest company news and announcements


Partners

icon-woodwing-partners

Partners

Explore our partners for local support and expanded capabilities

icon-woodwing-become-a-partner

Become a partner

Join our global partner network and grow with us


Want to work for us?

Developer

Would you like to further develop your development skills? As our developer you will learn all about new techniques and innovations.

Join our team
English
Select language
Support Support Support Contact sales Contact sales Contact sales Login Login Login
Login

Choose a product

icon-woodwing-login-scienta

WoodWing Scienta

icon-woodwing-login-swivle

WoodWing Swivle


Contact us
Search Support Support Support Contact sales Contact sales Contact sales Login Login Login

Choose a product

icon-woodwing-login-scienta

WoodWing Scienta

icon-woodwing-login-swivle

WoodWing Swivle

English English

Nederlands

Why WoodWing

How we help

icon-woodwing-enterprise-information-management-eim

Enterprise Information Management

Take charge of your content and information with Enterprise Information Management

icon-woodwing-unlock-your-potential

Unlock your potential

Unlock your potential with WoodWing's innovative solutions

icon-woodwing-content-orchestration

Content Orchestration

Managing content at scale has never been easier or more profitable

Solutions

Content Creation

icon-woodwing-content-creation

Content Creation

Collaborate and create high-quality channel-neutral content

icon-woodwing-dam

Digital Asset Management

Manage and distribute digital assets for streamlined content

icon-woodwing-multichannel-publishing

Multichannel Publishing

Maximize reach with seamless multi-channel content publishing


Content Management

icon-logo-woodwing-document-management

Document Management

Centralize and control your documents, ensuring secure access

icon-woodwing-information-management

Information Management

Become more agile, reduce risks and benefit from available data

icon-woodwing-knowledge-management

Knowledge Management

Bring knowledge and people together to work on quality

icon-woodwing-process-management

Process Management

Organize and describe processes in a way that everyone can use

icon-logo-woodwing-quality-management

Quality Management

Ensure together that you do the right things, and do them well

icon-woodwing-risk-management

Risk Management

Gain insight and control over every aspect of risk management.


Content Services

icon-woodwing-creative-workflow-services

Creative Workflow Services

Unleash creative potential with tailored support from experts

icon-woodwing-digital-publishing-service

Digital Publishing Services

Enhance digital publishing strategy with expert services

icon-woodwing-integrations

App Integrations

Integrate WoodWing seamlessly into your existing tech stack

icon-woodwing-cloud

WoodWing Cloud

Experience stress-free hosting, software maintenance, and more


FEATURED CONTENT PIECE

Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

WoodWing Studio

Collaborative content creation and multichannel publishing solution that simplifies workflows and streamlines production processes.

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Assets

Enterprise-grade digital asset management solution that streamlines your creative workflow and simplifies collaboration among team members.

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Swivle

Cloud-based DAM solution for managing, sharing, and collaborating on digital files from anywhere and on any device.

WoodWing Scienta

Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

WoodWing Scienta

Quality management platform for regulated industries that simplifies compliance, knowledge sharing, and collaboration.

WoodWing Xtendis

Secure digital archiving and document management system

WoodWing Xtendis

Digital archiving and document management system that allows organizations to store, manage, and access their digital assets securely.

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Connect

Powerful integration suite, including APIs, webhooks, plugins, and the best-in-class iPaaS solution (powered by Workato).

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

WoodWing Smart Styles

Plugin for Adobe InDesign that streamlines design workflows by allowing designers to apply predefined styles quickly.

Industries

We know your challenges

icon-woodwing-agencies

Agencies

Optimized workflow, improved collaboration, and brand consistency

icon-woodwing-finance

Finance

Modern document and quality management helps you manage risks and improve processes

icon-woodwing-franchise

Franchise

Ensure unity with document, quality, and knowledge management

icon-woodwing-healthcare

Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

icon-logo-woodwing-housing-corporations

Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

icon-woodwing-manufacturing

Manufacturing

Consistent branding, accelerated launches, and integrated content management

icon-woodwing-publishing

Publishing

Efficient content creation, collaboration, and multichannel publishing

icon-woodwing-retail-ecommerce

Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

icon-woodwing-transport-logistic

Trade & Logistics

Increase efficiency with process, document, and quality management

Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
Inspiration

Learning centre

icon-woodwing-success-stories

Success Stories

Read success stories from trusted organizations that rely on WoodWing's solutions

icon-woodwing-ebooks-whitepapers

eBooks & Whitepapers

Dive into in-depth knowledge with our comprehensive digital publications

icon-logo-woodwing-videos

Videos

Lean back and enjoy one of our educational videos

icon-woodwing-events-and-webinars

Events & Webinars

Meet us in person or virtually at one of our events or webinars


Latest articles

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Is your organization ready for NIS2 and the DORA Act?

Is your organization ready for NIS2 and the DORA Act?

Successful data protection and cybersecurity management? Ensure the human dimension

Successful data protection and cybersecurity management? Ensure the human dimension

View all blog articles

Featured content piece

Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
Company

About us

icon-woodwing-about-woodwing

About WoodWing

Discover our company's vision, mission, and innovative solutions

icon-woodwing-management-team

Management Team

Meet the leaders driving WoodWing's success and growth

icon-woodwing-contact

Contact

Reach out to us for inquiries, support, and collaboration


Jobs & Press

icon-woodwing-job-opportunities

Job opportunities

Explore exciting career opportunities and join our team

icon-woodwing-press-release

Press releases

Stay updated with our latest company news and announcements


Partners

icon-woodwing-partners

Partners

Explore our partners for local support and expanded capabilities

icon-woodwing-become-a-partner

Become a partner

Join our global partner network and grow with us


Want to work for us?

Developer

Would you like to further develop your development skills? As our developer you will learn all about new techniques and innovations.

Join our team
Contact us
Home Inspiration Blog | WoodWing

Business

Digital Asset Management

Content Orchestration

6 minutes of reading

Visiting WoodWing Uncovered – ‘Dare to Discover’

Tuesday morning, June 4, 2024. It's still early but already hectic when we reach De Hallen, a cool venue right in the middle of one of the most vibrant cities in Europe: Amsterdam. The location and atmosphere seem to be a great match with the event's ‘Uncover’ theme. Once inside, we have time for a quick cup of coffee (bonus points for the coffee quality) and a short chat with fellow attendees. Smoke, lights, and the rhythm of a heartbeat – they all add to the anticipation of the start of the event. What are we about to discover?

Shape

Uncovering horizons

Ross Paterson, WoodWing's CEO, kicks off the day by stating how nice it is to see real people attending and having some human interaction after more than four years without a proper, offline WoodWing customer event. “We are here today to discover how WoodWing can help you generate (more) digital revenue and to show you how to apply AI to gain efficiency whilst staying within the boundaries of the law, regulations and ethics.”

Together with our partners, we deliver innovative and hands-on solutions that allow customers to deal with challenges and benefit from new opportunities – now and in the future. In response to customer demand, WoodWing teams are using exciting technology to create:

  1. innovative (AI) solutions that drive efficiency and automation
  2. stronger digital capabilities to drive digital reader revenue
  3. agility to adapt solutions to changing business needs
  4. increased feature velocity at better quality and stability
  5. a secure and stable technology infrastructure

Innovate to facilitate – Building a product stack for the future

Leveraging AI and SaaS technologies is crucial for those who want to gain or keep a competitive edge. But in day-to-day practice, this is easier said than done.

VP Product Marketing Tom Pijsel: “WoodWing adopted a different mindset and velocity to help organizations be successful in a fast-evolving technological landscape. And we’re not just talking about it, but already delivering:”

  • Assets Photo Editor now helps you crop images, do color corrections, apply filters and use text overlays
  • Right after the summer the Video Editor will be geared up to quickly create social videos, another attractive way to push your products and services
  • Easier ways to collaborate on content and dossiers in WoodWing Studio allow you to create exceptional content
  • An ever-growing variety of pre-built integrations are available to you through WoodWing Connect
    • We used one of these, the Infogram integration, to provide the new ‘tables in articles’ feature
  • WoodWing Assets 10 – a multi-tenant cloud version of WoodWing Assets - is in the making with new functionality, increased speed of introducing new functionality and faster recovery times and content delivery

Ongoing experiments with the responsible and respectful use of AI in content processes show promising results in the areas of:

  • Content Transformation – translate, change tone of voice, SEO optimization, conversion of print to digital
  • Find and re-use content – find related content and transform it into new output
  • Print copyfitting – help in the copyfitting process, while ensuring the user is in full control
  • Deepfake detection – finding out if images and text are generated by or with the help of AI
  • Layout automation – using algorithms to generate the geometry where to place articles on the pages of a newspaper

Ensure compliant use of AI in your organization with the new AI Governance Handbook!
The WoodWing Scienta AI Governance Handbook is your starting point for creating your own AI guidelines and policies. It’s the ultimate AI blueprint for any organization, with practical guidelines, procedures, processes, instructions and forms created by experts (not AI ☺). Integrated into WoodWing Scienta, the handbook can be customized, easily shared with your teams, and is updated regularly with the latest standards.

Find out more about the AI Governance Handbook

Impression of the WoodWing Uncovered event 2024

To integrate or not to integrate is no longer a question

Demand for integration has never been higher and will continue to grow. Moving the WoodWing products to a SaaS platform makes it easier to create integrations, removing the developer dependency. WoodWing Connect enables you to integrate WoodWing's solutions with hundreds of applications to further optimize the content creation processes.

Did you know that integrations...

  • are THE enabler of digital transformation, boosting efficiency, agility and innovation
  • support 5 strategic business goals:
    1. Reduce costs
    2. Enable business agility and change
    3. Build differentiation via innovation (by creatively assembling ‘commodity’ systems)
    4. Improve customer/ employee experience
    5. Provide insights and situation awareness
  • address 3 fundamental challenges:
    • data consistency – makes up 80% of the integration work
    • multistep processes - independent apps work together to automate end-to-end processes
    • composition - new apps are built by composing other applications' functions and data
  • should no longer be looked at from a tactical or operational perspective but require a strategy

Source: Uncovered keynote ‘Integration: necessary evil or critical business enabler?’ by Massimo Pezzini - Head of Research at Workato

WoodWing Studio

WoodWing Studio, shifting to the multichannel publishing field now, also got some airtime during Uncovered... and rightfully so. A new and very interesting feature, from an efficiency and a usability perspective but also from an esthetical point of view, is the tables in articles feature which is based on the Infogram integration – available in the Integrations Marketplace

Content Collaboration is another feature on the WoodWing roadmap – both for Studio and Assets. These content collaboration features, which are (being) developed for the cloud-based versions of these products, facilitated through WoodWing Cloud, include:

  • Commenting (within the active file and dossier) – currently being released
  • GenAI tools (copyfitting, deepfake detection, layout creation) – in the works

A Product Manager needs an eye on the future to be able to present customers and prospects with the products they don't even know they will want – yet.


Dani Leyhue, Product Manager WoodWing Studio

WoodWing Assets 10

WoodWing Assets, formerly known as Elvis DAM, has been one of WoodWing's flagship products for a long time now. With the launch of the cloud-based version, labeled WoodWing Assets 10, we're entering a new era of digital asset management. Assets 10 will be fully SaaS-native, compliant with the latest security standards, delivering high performance and scalability.

WoodWing Assets 10 is the next step in WoodWing's extensive DAM journey. It's definitely a scoop that was reserved for the Uncovered audience, and those who missed out have something exciting to look forward to.

WoodWing Uncovered event impression

Responsible AI in your organization – takeaways from the Uncovered panel discussion

Bram Hoovers, Director Legal at Considerati, Philippe Remarque, Director of journalism and editorial development at DPG Media, and Tom Pijsel, VP Product Management at WoodWing, discussed ways how to come to grips with AI – specifically the responsible use thereof.

Their practical tips to start experimenting with (and benefitting from) AI in your own content creation processes:

  • Get past the sentiment that AI will cause us to lose our jobs – it won’t. In fact, if we manage to use AI well, it’s going to make our jobs much more interesting.
  • Increase AI adoption in your organization by putting early adopters at the forefront. Inspire the more skeptical colleagues by sharing practical possibilities of AI that are relevant to them.
  • The first step in making sure you are using AI in a responsible and compliant way is to check which systems use AI and how they use it. Then, define what type of AI is used and what rules apply to each category.
  • Scan the market for relevant content solutions that use AI and look at competitors to see how they are going about it.
  • Are you contemplating whether to outsource the AI search and exploration or do it yourself? Considering that AI might change your entire company, finding out more about this subject is too important to delegate to a third party.
  • Try to exchange AI experience(s) with peers in your market – publishers do that all the time! This subject is way too broad to tackle on your own. Sharing and collaborating is easy enough, since discovering the possibilities of AI is stimulating and exciting.

All of us will have to deal with these new developments and make choices about how to move forward – let’s work together!

It’s a wrap (Boom Chicago)

Two members of the famous Boom Chicago comedy club were present to ‘roast n' toast’ WoodWing for this special occasion. Announced as a surprise act, it was a rather hilarious ending to an exciting day, and the attendants had a good laugh. After taking a few shots at us for the sake of comedy, they did have a few nice things to say as well, as you can read below.

The desire and need for top-class journalistic and creative content is higher than ever. WoodWing’s innovative tools and expertise and the hard work of the partners, enable the customers to work smarter and faster and concentrate on what makes them great – their content.”

WoodWing’s success as a leading publishing software vendor, and the continuing success of the publishing industry – even in very challenging times – is down to the hard work, adaptability and innovation of everyone in this room: the WoodWing team, its partners, and the customers. And we have no doubt that you will continue to grow and aid the publishing industry throughout 2024 and beyond.

Here’s to you! Thank you!

Shape

Published on June 14, 2024

WoodWing

Back to the overview

Placeholder