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Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

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Enterprise-grade digital asset management for streamlined workflows

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Cloud-based DAM for seamless file management and collaboration

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Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

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Secure digital archiving and document management system

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Powerful integration suite for seamless connectivity and automation

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Efficient plugin for enhanced Adobe InDesign design workflows

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Agencies

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Finance

Modern document and quality management helps you manage risks and improve processes

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Ensure unity with document, quality, and knowledge management

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Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

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Housing Corporations

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Manufacturing

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How Bavaria significantly improved its global brand management.

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Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Is your organization ready for NIS2 and the DORA Act?

Is your organization ready for NIS2 and the DORA Act?

Successful data protection and cybersecurity management? Ensure the human dimension

Successful data protection and cybersecurity management? Ensure the human dimension

View all blog articles

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Medium Rare

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Why WoodWing

How we help

icon-woodwing-enterprise-information-management-eim

Enterprise Information Management

Take charge of your content and information with Enterprise Information Management

icon-woodwing-unlock-your-potential

Unlock your potential

Unlock your potential with WoodWing's innovative solutions

icon-woodwing-content-orchestration

Content Orchestration

Managing content at scale has never been easier or more profitable

Solutions

Content Creation

icon-woodwing-content-creation

Content Creation

Collaborate and create high-quality channel-neutral content

icon-woodwing-dam

Digital Asset Management

Manage and distribute digital assets for streamlined content

icon-woodwing-multichannel-publishing

Multichannel Publishing

Maximize reach with seamless multi-channel content publishing


Content Management

icon-logo-woodwing-document-management

Document Management

Centralize and control your documents, ensuring secure access

icon-woodwing-information-management

Information Management

Become more agile, reduce risks and benefit from available data

icon-woodwing-knowledge-management

Knowledge Management

Bring knowledge and people together to work on quality

icon-woodwing-process-management

Process Management

Organize and describe processes in a way that everyone can use

icon-logo-woodwing-quality-management

Quality Management

Ensure together that you do the right things, and do them well

icon-woodwing-risk-management

Risk Management

Gain insight and control over every aspect of risk management.


Content Services

icon-woodwing-creative-workflow-services

Creative Workflow Services

Unleash creative potential with tailored support from experts

icon-woodwing-digital-publishing-service

Digital Publishing Services

Enhance digital publishing strategy with expert services

icon-woodwing-integrations

App Integrations

Integrate WoodWing seamlessly into your existing tech stack

icon-woodwing-cloud

WoodWing Cloud

Experience stress-free hosting, software maintenance, and more


FEATURED CONTENT PIECE

Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

WoodWing Studio

Collaborative content creation and multichannel publishing solution that simplifies workflows and streamlines production processes.

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Assets

Enterprise-grade digital asset management solution that streamlines your creative workflow and simplifies collaboration among team members.

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Swivle

Cloud-based DAM solution for managing, sharing, and collaborating on digital files from anywhere and on any device.

WoodWing Scienta

Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

WoodWing Scienta

Quality management platform for regulated industries that simplifies compliance, knowledge sharing, and collaboration.

WoodWing Xtendis

Secure digital archiving and document management system

WoodWing Xtendis

Digital archiving and document management system that allows organizations to store, manage, and access their digital assets securely.

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Connect

Powerful integration suite, including APIs, webhooks, plugins, and the best-in-class iPaaS solution (powered by Workato).

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

WoodWing Smart Styles

Plugin for Adobe InDesign that streamlines design workflows by allowing designers to apply predefined styles quickly.

Industries

We know your challenges

icon-woodwing-agencies

Agencies

Optimized workflow, improved collaboration, and brand consistency

icon-woodwing-finance

Finance

Modern document and quality management helps you manage risks and improve processes

icon-woodwing-franchise

Franchise

Ensure unity with document, quality, and knowledge management

icon-woodwing-healthcare

Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

icon-logo-woodwing-housing-corporations

Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

icon-woodwing-manufacturing

Manufacturing

Consistent branding, accelerated launches, and integrated content management

icon-woodwing-publishing

Publishing

Efficient content creation, collaboration, and multichannel publishing

icon-woodwing-retail-ecommerce

Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

icon-woodwing-transport-logistic

Trade & Logistics

Increase efficiency with process, document, and quality management

Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
Inspiration

Learning centre

icon-woodwing-success-stories

Success Stories

Read success stories from trusted organizations that rely on WoodWing's solutions

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eBooks & Whitepapers

Dive into in-depth knowledge with our comprehensive digital publications

icon-logo-woodwing-videos

Videos

Lean back and enjoy one of our educational videos

icon-woodwing-events-and-webinars

Events & Webinars

Meet us in person or virtually at one of our events or webinars


Latest articles

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Is your organization ready for NIS2 and the DORA Act?

Is your organization ready for NIS2 and the DORA Act?

Successful data protection and cybersecurity management? Ensure the human dimension

Successful data protection and cybersecurity management? Ensure the human dimension

View all blog articles

Featured content piece

Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
Company

About us

icon-woodwing-about-woodwing

About WoodWing

Discover our company's vision, mission, and innovative solutions

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Management Team

Meet the leaders driving WoodWing's success and growth

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Contact

Reach out to us for inquiries, support, and collaboration


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Explore exciting career opportunities and join our team

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Stay updated with our latest company news and announcements


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Home Inspiration Blog | WoodWing

Digital Asset Management

Integrations

Information Management

2 minutes of reading

Boosting retail marketing efficiency: how integrating Project and Content Management Systems revolutionizes operations

Like in many other industries, in the retail sector and its retail environment, managing projects efficiently while ensuring the delivery of high-quality marketing content can be a daunting task. Integrating a digital asset management system and content management solutions with your preferred project management tools – like Monday.com, Asana, Trello, Wrike, or Jira – provides a powerhouse of tools that streamline workflows, enhance collaboration, and boost productivity across your entire retail marketing and content management operation.

Shape

Why integration is key for your retail operations and marketing teams

Streamlined content production workflows

Integrating a DAM and content management system with project management tools allows your team to automate routine tasks, focus more on creative output, and accelerate content delivery. This connection ensures that asset management and production workflows are seamlessly intertwined, reducing the time spent on project coordination and increasing speed-to-market.

Enhanced collaborative efforts

When marketing, design, and sales departments share integrated systems, collaboration becomes more dynamic. Real-time updates and notifications keep everyone aligned with the latest project changes and deadlines, fostering a proactive and responsive working culture.

Unified digital asset management

A robust DAM system centralizes all digital resources, making them readily accessible within the project management environment. This integration reduces the time and effort involved in asset retrieval and helps avoid the use of incorrect or outdated materials, thereby ensuring consistency and accuracy in asset utilization.

Consistent branding across all touchpoints

Maintaining brand consistency across various channels is crucial. An integrated content management system helps your team uphold a consistent brand voice and aesthetic across all outputs. Visibility into branding guidelines is improved, minimizing the risk of non-compliant content reaching the public.

Scalability and flexibility

As your business expands, so does the scope and complexity of your projects. Integrating digital asset management and content management with project management tools provides a scalable solution that grows with your needs, supporting larger campaign management and greater content volumes without compromising performance.


Integrate your CMS with a project management tool for advanced analytics and reporting options

Advanced analytics and reporting

Use advanced analytics from your project management tools to gain deeper insights into operational efficiency and project outcomes. These analytics support better decision-making and enable timely strategy adjustments, which optimizes campaign effectiveness.

Reduced costs and increased ROI

By optimizing workflows and reducing the time-to-market, this integrated solution not only lowers operational costs but also enhances your return on investment. Faster project completion and more efficient use of resources translate directly into savings and higher profit margins.

Download the free DAM Integrations guide

If you would like to learn more on how to integrate your DAM system with a preferred project management solution, please check out this detailed guide on the options and steps that need to be considered for a successful integration implementation.


cta-whitepaper-en-woodwing-assets-next-gen-dam-integrations

Conclusion

For retail companies and agencies that support them, integrating digital asset management and content management with project management tools is not just a technical enhancement – it's a strategic advancement. This integration transforms content lifecycle management, streamlines workflows, and propels your operations towards greater agility and competitiveness.

For more integration options, check out WoodWing's Integrations Marketplace.

Shape

Published on June 21, 2024

Magdalena Ivanova

Magdalena is a digital marketer and tech enthusiast with multiple marketing disciplines under her belt. Her articles cover various topics, including all things marketing, digital asset management, interviews, and opinions.

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