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How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

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Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

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Modern document and quality management helps you manage risks and improve processes

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Always access the latest version of each process, protocol, guideline, or agreement

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How Bavaria significantly improved its global brand management.

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Who determines the future of content: AI or you?

Who determines the future of content: AI or you?

Visiting WoodWing Uncovered – ‘Dare to Discover’

Visiting WoodWing Uncovered – ‘Dare to Discover’

How to use AI in your organization: the necessity of AI governance (and an AI Handbook)

How to use AI in your organization: the necessity of AI governance (and an AI Handbook)

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Why WoodWing

How we help

icon-woodwing-enterprise-information-management-eim

Enterprise Information Management

Take charge of your content and information with Enterprise Information Management

icon-woodwing-unlock-your-potential

Unlock your potential

Unlock your potential with WoodWing's innovative solutions

icon-woodwing-content-orchestration

Content Orchestration

Managing content at scale has never been easier or more profitable

Solutions

Content Creation

icon-woodwing-content-creation

Content Creation

Collaborate and create high-quality channel-neutral content

icon-woodwing-dam

Digital Asset Management

Manage and distribute digital assets for streamlined content

icon-woodwing-multichannel-publishing

Multichannel Publishing

Maximize reach with seamless multi-channel content publishing


Content Management

icon-logo-woodwing-document-management

Document Management

Centralize and control your documents, ensuring secure access

icon-woodwing-information-management

Information Management

Become more agile, reduce risks and benefit from available data

icon-woodwing-knowledge-management

Knowledge Management

Bring knowledge and people together to work on quality

icon-woodwing-process-management

Process Management

Organize and describe processes in a way that everyone can use

icon-logo-woodwing-quality-management

Quality Management

Ensure together that you do the right things, and do them well


Content Services

icon-woodwing-creative-workflow-services

Creative Workflow Services

Unleash creative potential with tailored support from experts

icon-woodwing-digital-publishing-service

Digital Publishing Services

Enhance digital publishing strategy with expert services

icon-woodwing-integrations

App Integrations

Integrate WoodWing seamlessly into your existing tech stack

icon-woodwing-cloud

WoodWing Cloud

Experience stress-free hosting, software maintenance, and more


FEATURED CONTENT PIECE

Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

WoodWing Studio

Collaborative content creation and multichannel publishing solution that simplifies workflows and streamlines production processes.

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Assets

Enterprise-grade digital asset management solution that streamlines your creative workflow and simplifies collaboration among team members.

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Swivle

Cloud-based DAM solution for managing, sharing, and collaborating on digital files from anywhere and on any device.

WoodWing Scienta

Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

WoodWing Scienta

Quality management platform for regulated industries that simplifies compliance, knowledge sharing, and collaboration.

WoodWing Xtendis

Secure digital archiving and document management system

WoodWing Xtendis

Digital archiving and document management system that allows organizations to store, manage, and access their digital assets securely.

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Connect

Powerful integration suite, including APIs, webhooks, plugins, and the best-in-class iPaaS solution (powered by Workato).

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

WoodWing Smart Styles

Plugin for Adobe InDesign that streamlines design workflows by allowing designers to apply predefined styles quickly.

Industries

We know your challenges

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Agencies

Optimized workflow, improved collaboration, and brand consistency

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Finance

Modern document and quality management helps you manage risks and improve processes

icon-woodwing-franchise

Franchise

Ensure unity with document, quality, and knowledge management

icon-woodwing-healthcare

Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

icon-logo-woodwing-housing-corporations

Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

icon-woodwing-manufacturing

Manufacturing

Consistent branding, accelerated launches, and integrated content management

icon-woodwing-publishing

Publishing

Efficient content creation, collaboration, and multichannel publishing

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Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

icon-woodwing-transport-logistic

Trade & Logistics

Increase efficiency with process, document, and quality management

Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
Inspiration

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Success Stories

Read success stories from trusted organizations that rely on WoodWing's solutions

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eBooks & Whitepapers

Dive into in-depth knowledge with our comprehensive digital publications

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Lean back and enjoy one of our educational videos

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Meet us in person or virtually at one of our events or webinars


Latest articles

Who determines the future of content: AI or you?

Who determines the future of content: AI or you?

Visiting WoodWing Uncovered – ‘Dare to Discover’

Visiting WoodWing Uncovered – ‘Dare to Discover’

How to use AI in your organization: the necessity of AI governance (and an AI Handbook)

How to use AI in your organization: the necessity of AI governance (and an AI Handbook)

View all blog articles

Featured content piece

Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
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About us

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About WoodWing

Discover our company's vision, mission, and innovative solutions

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Home Inspiration Blog | WoodWing

AI

Digital Asset Management

3 minutes of reading

Amazon Rekognition & WoodWing Assets: Leveraging the Power of AI for Enhanced DAM

Interested in harnessing the prowess of Artificial Intelligence with Digital Asset Management? Specifically, are you curious about how Amazon's Rekognition pairs with WoodWing Assets? In this article, we delve deep into the key benefits and features of Amazon Rekognition and highlight how they can elevate your DAM experience.

Shape

The blend of AWS Rekognition & WoodWing Assets

Step into the future of efficient digital asset management with the integration of AWS Rekognition and WoodWing Assets. This powerhouse combo transforms your asset library from a storage space into a hub of swift, intelligent file management.Watch the demo video of the integration by clicking the play button above ↑.

Forget manual tagging and time-consuming searches. AWS Rekognition brings automated, accurate content tagging and instant visual search capabilities into play. Meanwhile, WoodWing Assets streamlines your operations, ensuring that brand assets are easily and instantly accessible.

But it's more than just speed — it's about precision and relevance. Enhance your marketing strategies with smart sentiment analysis in imagery, perfect for businesses aiming for deeply personalized customer content. Protect brand integrity with automated logo and color detection.

For decision-makers seeking to optimize their resources and processes, this integration is your next logical step. Save time, reduce errors, and leverage AI to make your asset management a strategic advantage. Dive into the future where efficiency meets innovation. Upgrade to the WoodWing and AWS Rekognition integration – where every search is a direct hit, and no asset is ever out of place.

Zooming in on the AWS Rekognition features

Amazon Rekognition offers a myriad of AI-driven features, many of which fit seamlessly with WoodWing Assets. Let’s explore how this integration amplifies the capabilities of your DAM.

1. Labels

AI and DAM combined – image recognition labelsAmazon Rekognition can proficiently identify a plethora of objects and scenes, from cars and beaches to intricate activities like "playing soccer". When integrated with WoodWing Assets, such labeling can facilitate faster and more accurate searches within your digital asset database.


2.Custom Labels

AI and Digital Asset Management combined – image recognition custom labelsEver wanted to pinpoint your brand logo amidst a sea of social media posts? Or perhaps, categorize healthy plants from the infected ones? With Amazon Rekognition's Custom Labels, you can do just that! This feature's integration into WoodWing Assets allows businesses to tailor their DAM experience to their unique requirements.

3. Content Moderation

AI and Digital Asset Management combined – image recognition content moderationSafety first! Rekognition excels at spotting content that could be deemed inappropriate or offensive. By pairing this with WoodWing Assets, businesses can ensure a more secure and controlled user experience, especially beneficial for broadcast media, e-commerce, and social media platforms.


4. Text Detection

AI and Digital Asset Management combined – image recognition text detectionFrom visual search to content insights, the ability to detect and convert text in images and videos into machine-readable format holds immense potential. WoodWing Assets users can benefit from this feature by quickly locating assets based on detected text.


5. Face Analysis and Detection

AI and DAM combined – image recognition face analysis and detectionDive deeper into the details of the faces in your images and videos. Detect gender, age range, emotions, and more. When combined with a digital asset management solution, this feature becomes invaluable for marketers and content creators wanting to gauge audience reactions or even curate content based on specific facial characteristics.

6. Face Verification and Search

AI and DAM combined – image recognition face verification and searchSearching for a particular face within a sea of digital assets? Amazon Rekognition makes this very easy with its rapid face search. Within a DAM, this ensures users can swiftly find or even authenticate individuals against a stored set of images.



7. Celebrity Recognition

AI and DAM combined – image recognition celebrity recognitionWorking in advertising, marketing, or media? Recognizing celebrities within your assets can be of immense value. With this feature in AWS Rekognition, categorizing and cataloging content becomes a simple, straightforward process.



8. Workplace Safety

AI and DAM combined – image recognition workplace safetySafety compliance is paramount, especially in sectors that demand the use of Personal Protective Equipment (PPE). Amazon Rekognition can assess images to ascertain if individuals are donning required gear such as masks, gloves, or helmets. Integrating this with your DAM could be a boon for industries focusing on workplace safety.

In Conclusion

The synergy between AWS Rekognition and a digital asset management solution, such as WoodWing Assets, promises a new horizon for Digital Asset Management. As this technology advances, the potential AI enhancements to DAM are virtually limitless.

Are you ready to revolutionize your content strategy? Discover the capabilities of WoodWing Assets tailored just for you. Reach out to us for a detailed demo.

Shape

Published on October 24, 2023

Magdalena Ivanova

Magdalena is a digital marketer and tech enthusiast with multiple marketing disciplines under her belt. Her articles cover various topics, including all things marketing, digital asset management, interviews, and opinions.

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