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Digital Asset Management
Content Orchestration
9 advantages of a brand portal for marketers
Are you, as a marketer, planning to publish a new brand portal where you can distribute all your brand assets properly to your target audience?
December 03, 2021
Digital Asset Management
The ultimate step-by-step onboarding guide to digital asset management
By now we know what Digital Asset Management (DAM) is and what its benefits are. If you are determined to enter the DAM arena to increase your own as well as ...
November 26, 2021
Business
Digital Asset Management
DAM 3.0: Using your DAM as an omnichannel content platform
If you already have a digital asset management system, you might be wondering what else it can do to drive value. The next generation of DAM is more powerful, ...
November 22, 2021
Newspaper Publishing
Digital Asset Management
Top 5 File Management frustrations and solutions
We have talked to hundreds of people about how they create, organize, and share their content. In this article, I would like to share the top 5 frustrations we...
November 19, 2021
Business
Multichannel Publishing
Top challenges facing CPG marketers in 2022
Consumer Packaged Goods (CPG) fly off the shelves and into buyers’ baskets. They’re the everyday essentials we buy each week. And these fast-moving goods need ...
November 05, 2021
Business
Magazine Publishing
AI-powered image optimization for publishers
Boosting quality and click-through-rate just got easier for publishers using DAM
October 05, 2021
Magazine Publishing
Newspaper Publishing
Project life-cycle management for publishers with DAM
In our recent webinar on publishing project lifecycle management, we talked about automating project set-up and archiving with Sanoma Pro, Finland’s leading ...
July 07, 2021
Business
Multichannel Publishing
How supermarkets can automate their catalog production (to cut costs and do more with less)
Despite the rise of grocery shopping online and via app, most supermarket chains continue to produce printed marketing materials. From glossy in-store ...
June 23, 2021
Business
Magazine Publishing
File management: setting up a folder structure in 5 steps
Your deadline is approaching, but you need to find that one file to finish your presentation. A bit of quick file management and that's it! Or not? It should ...
June 17, 2021
Business
Multichannel Publishing
Four benefits of content orchestration for Supermarkets
Supermarkets have increasingly complex content requirements and intensive production schedules, both in print and digital media. So how can supermarkets keep ...
June 10, 2021
Business
Digital Asset Management
PIM and DAM: what’s the difference and how do they help retailers work smarter?
PIM and DAM are key cornerstones of digital transformation for retailers, especially as they expand their online and in-app presence. But there’s sometimes ...
May 27, 2021
Business
Digital Asset Management
Six avoidable pitfalls for effective DAM implementation
Implementing DAM software can streamline business processes, improve productivity and reduce time to market. But it needs to be effectively implemented, ...
May 18, 2021