Digital Asset Management
2 Minutes of reading
Success Story -
How Hakkasan Group, a global hospitality company, used WoodWing Swivle to streamline asset management for its teams worldwide
- Migrated all digital assets to Swivle to let Hakkasan Group efficiently manage them and gain control over the content management workflow
- Enhanced time-to-market for PR team because of easy-to-share capabilities with content distribution.
- Reduced execution time for Brand Management team by categorically placing the digital assets on Swivle and making them available for the respective teams.
- Implemented 18 Content Manager Licenses for marketing purposes. Using these licenses, they were able to allow access or restrict access based on the authority of the team member, ensuring a more organized dashboard.
- Addressed long-term strategies proactively on a company-wide level with meta data functionality.
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About the customer
Hakkasan Group is an iconic name in the world of hospitality and entertainment, synonymous with luxury and exceptional experiences. With an impressive portfolio of award-winning restaurants, nightclubs, and entertainment venues across the globe, Hakkasan Group has redefined the hospitality industry.
Their commitment to elevating nightlife and dining experiences is unwavering, and their venues consistently set the standard for luxury and innovation. Hakkasan Group's dedication to creating unforgettable moments and their passion for excellence make them an outstanding partner in our shared journey to success.
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"Among the most appreciated features are the storage space, the simplicity, and the ease with which it can be linked to our custom PIM"
Valentina BonviniMarketing Communication Manager
We help you to take charge of your content with our world-class content and information management solutions.