Why WoodWing Solutions
Solutions

Content Creation

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Content Creation

Collaborate and create high-quality channel-neutral content

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Digital Asset Management

Manage and distribute digital assets for streamlined content

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Multichannel Publishing

Maximize reach with seamless multi-channel content publishing

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Content Orchestration

Managing content at scale has never been easier or more profitable


Content Management

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Document Management

Centralize and control your documents, ensuring secure access

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Information Management

Become more agile, reduce risks and benefit from available data

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Knowledge Management

Bring knowledge and people together to work on quality

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Process Management

Describe and organize processes and make them accessible to everyone

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Quality Management

Collectively ensure that you do the right things in the right way

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Risk Management

Gain insight and control over every aspect of risk management.


Content Services

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AI Governance

Develop and distribute your own AI policies and stay compliant

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Creative Workflow Services

Unleash creative potential with tailored support from experts

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Digital Publishing Services

Enhance digital publishing strategy with expert services

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App Integrations

Integrate WoodWing seamlessly into your existing tech stack

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WoodWing Cloud

Experience stress-free hosting, software maintenance, and more


FEATURED CONTENT PIECE

Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Scienta

Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

WoodWing Xtendis

Secure digital archiving and document management system

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

Industries
Industries

We know your challenges

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Agencies

Optimized workflow, improved collaboration, and brand consistency

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Finance

Modern document and quality management helps you manage risks and improve processes

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Franchise

Ensure unity with document, quality, and knowledge management

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Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

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Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

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Manufacturing

Consistent branding, accelerated launches, and integrated content management

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Publishing

Efficient content creation, collaboration, and multichannel publishing

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Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

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Trade & Logistics

Increase efficiency with process, document, and quality management


Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
Inspiration
Inspiration

Learning centre

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Success Stories

Read success stories from trusted organizations that rely on WoodWing's solutions

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eBooks & Whitepapers

Dive into in-depth knowledge with our comprehensive digital publications

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Videos

Lean back and enjoy one of our educational videos

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Events & Webinars

Meet us in person or virtually at one of our events or webinars


Latest articles

Innovation, Insights, and Community come together at WoodWing Uncovered APAC

Innovation, Insights, and Community come together at WoodWing Uncovered APAC

What is quality management? And how do you approach it?

What is quality management? And how do you approach it?

Beyond theory: effective risk management in practice

Beyond theory: effective risk management in practice

View all blog articles

Featured content piece

Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
Company
Company

About us

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About WoodWing

Discover our company's vision, mission, and innovative solutions

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Management Team

Meet the leaders driving WoodWing's success and growth

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Contact

Reach out to us for inquiries, support, and collaboration


Jobs & Press

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Job opportunities

Explore exciting career opportunities and join our team

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Press releases & news

Stay updated with our latest company news and announcements


Partners

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Partners

Explore our partners for local support and expanded capabilities

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Become a partner

Join our global partner network and grow with us


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Why WoodWing Solutions

Content Creation

icon-woodwing-content-creation

Content Creation

Collaborate and create high-quality channel-neutral content

icon-woodwing-dam

Digital Asset Management

Manage and distribute digital assets for streamlined content

icon-woodwing-multichannel-publishing

Multichannel Publishing

Maximize reach with seamless multi-channel content publishing

icon-woodwing-content-orchestration

Content Orchestration

Managing content at scale has never been easier or more profitable


Content Management

icon-logo-woodwing-document-management

Document Management

Centralize and control your documents, ensuring secure access

icon-woodwing-information-management

Information Management

Become more agile, reduce risks and benefit from available data

icon-woodwing-knowledge-management

Knowledge Management

Bring knowledge and people together to work on quality

icon-woodwing-process-management

Process Management

Describe and organize processes and make them accessible to everyone

icon-logo-woodwing-quality-management

Quality Management

Collectively ensure that you do the right things in the right way

icon-woodwing-risk-management

Risk Management

Gain insight and control over every aspect of risk management.


Content Services

icon-logo-woodwing-ai-governance

AI Governance

Develop and distribute your own AI policies and stay compliant

icon-woodwing-creative-workflow-services

Creative Workflow Services

Unleash creative potential with tailored support from experts

icon-woodwing-digital-publishing-service

Digital Publishing Services

Enhance digital publishing strategy with expert services

icon-woodwing-integrations

App Integrations

Integrate WoodWing seamlessly into your existing tech stack

icon-woodwing-cloud

WoodWing Cloud

Experience stress-free hosting, software maintenance, and more


FEATURED CONTENT PIECE

Der Spiegel

How one of Germany’s largest news publications increased editorial and production workflow efficiency using WoodWing’s publishing software.

Read this case
Products

Take charge of your content

WoodWing Studio

Streamlined content creation and multichannel publishing solution

WoodWing Studio

Collaborative content creation and multichannel publishing solution that simplifies workflows and streamlines production processes.

Assets Logo (base)

Enterprise-grade digital asset management for streamlined workflows

WoodWing Assets

Enterprise-grade digital asset management solution that streamlines your creative workflow and simplifies collaboration among team members.

WoodWing Swivle

Cloud-based DAM for seamless file management and collaboration

WoodWing Swivle

Cloud-based DAM solution for managing, sharing, and collaborating on digital files from anywhere and on any device.

WoodWing Scienta

Software to collaborate on quality and have control over and maximize the benefits of the knowledge present in your organization.

WoodWing Scienta

Quality management platform for regulated industries that simplifies compliance, knowledge sharing, and collaboration.

WoodWing Xtendis

Secure digital archiving and document management system

WoodWing Xtendis

Digital archiving and document management system that allows organizations to store, manage, and access their digital assets securely.

Connect Logo (base)

Powerful integration suite for seamless connectivity and automation

WoodWing Connect

Powerful integration suite, including APIs, webhooks, plugins, and the best-in-class iPaaS solution (powered by Workato).

WoodWing Smart Styles

Efficient plugin for enhanced Adobe InDesign design workflows

WoodWing Smart Styles

Plugin for Adobe InDesign that streamlines design workflows by allowing designers to apply predefined styles quickly.

Industries

We know your challenges

icon-woodwing-agencies

Agencies

Optimized workflow, improved collaboration, and brand consistency

icon-woodwing-finance

Finance

Modern document and quality management helps you manage risks and improve processes

icon-woodwing-franchise

Franchise

Ensure unity with document, quality, and knowledge management

icon-woodwing-healthcare

Healthcare

Always access the latest version of each process, protocol, guideline, or agreement

icon-logo-woodwing-housing-corporations

Housing Corporations

Document management from context, always up-to-date, complete and accurate documents

icon-woodwing-manufacturing

Manufacturing

Consistent branding, accelerated launches, and integrated content management

icon-woodwing-publishing

Publishing

Efficient content creation, collaboration, and multichannel publishing

icon-woodwing-retail-ecommerce

Retail & eCommerce

Streamlined catalog and marketing content production for faster time-to-market

icon-woodwing-transport-logistic

Trade & Logistics

Increase efficiency with process, document, and quality management

Featured content piece

Bavaria

How Bavaria significantly improved its global brand management.

Read this case
Inspiration

Learning centre

icon-woodwing-success-stories

Success Stories

Read success stories from trusted organizations that rely on WoodWing's solutions

icon-woodwing-ebooks-whitepapers

eBooks & Whitepapers

Dive into in-depth knowledge with our comprehensive digital publications

icon-logo-woodwing-videos

Videos

Lean back and enjoy one of our educational videos

icon-woodwing-events-and-webinars

Events & Webinars

Meet us in person or virtually at one of our events or webinars


Latest articles

Innovation, Insights, and Community come together at WoodWing Uncovered APAC

Innovation, Insights, and Community come together at WoodWing Uncovered APAC

What is quality management? And how do you approach it?

What is quality management? And how do you approach it?

Beyond theory: effective risk management in practice

Beyond theory: effective risk management in practice

View all blog articles

Featured content piece

Medium Rare

How Content Agency Medium Rare delivers better client experiences and outcomes with WoodWing.

Read this case
Company

About us

icon-woodwing-about-woodwing

About WoodWing

Discover our company's vision, mission, and innovative solutions

icon-woodwing-management-team

Management Team

Meet the leaders driving WoodWing's success and growth

icon-woodwing-contact

Contact

Reach out to us for inquiries, support, and collaboration


Jobs & Press

icon-woodwing-job-opportunities

Job opportunities

Explore exciting career opportunities and join our team

icon-woodwing-press-release

Press releases & news

Stay updated with our latest company news and announcements


Partners

icon-woodwing-partners

Partners

Explore our partners for local support and expanded capabilities

icon-woodwing-become-a-partner

Become a partner

Join our global partner network and grow with us


Want to work for us?

Developer

Would you like to further develop your development skills? As our developer you will learn all about new techniques and innovations.

Join our team
Contact us
Home Inspiration Blog | WoodWing

Magazine Publishing

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Multichannel Publishing

3 minutes of reading

The Digital Shift: how e-publishing software revolutionizes publishing

The digital age has reshaped the publishing world and transformed how content is created, distributed, and consumed. E-publishing software is at the core of this transformation, leveling the arena for authors and publishers by granting access to a global audience. But what makes e-publishing so transformative? How is it rewriting the rules of traditional publishing and what more lies in store? Discover the myriad of opportunities and challenges it offers.

Shape

The evolution of publishing in the digital age

The digital era is reshaping industries worldwide, and publishing is no exception. E-publishing software has democratized the publishing landscape, offering both authors and publishers access to global audiences. But how exactly is e-publishing changing the traditional rules and standards of book publishing? And what more lies in store?

The rise of e-publishing platforms

E-publishing, or electronic publishing, is the digital publication of books and other content. A variety of e-publishing platforms, each offering tools that simplify the production, distribution, and management of digital content, facilitate the shift from print to digital – or to a mix of both, multichannel publishing. Besides streamlining publishing processes, these platforms also reduce the costs associated with print production and distribution.

It is no secret that digital tools, e-publishing software included, can greatly improve employee and company productivity. Productivity Shift estimates productivity can increase by 20 to 30% by streamlining workflows and improved digital asset management, and Atlassian claims that adopting a digital asset management system leads companies to increase productivity by 28% on average.

Key features of e-publishing software

Modern e-publishing software provides a toolset specifically designed to improve the efficiency of publishing workflows. This toolset includes:

  • Automated formatting tools that help transform manuscripts into pro-quality digital formats
  • Distribution channels that enable publishers to easily distribute eBooks and articles across multiple platforms
  • Analytics and reporting tools that offer insights into reader statistics, engagement and sales patterns
  • Not a tool exactly, but e-publishing software also provides users with a global audience, as it breaks down geographical barriers, allowing the reach of international markets effortlessly

Opportunities for authors and publishers

E-publishing is an interesting concept for more than one reason. One of the main reasons is that it provides numerous opportunities that were previously unattainable for authors, sometimes even for publishers, including:

  • Self-publishing: authors can avoid traditional publishing barriers (e.g. high rejection rates, lengthy processes, limited author control, substantial financial constraints, and restricted marketing support) to retain more control over their work and royalties
  • Niche markets: publishers can target specific reader demographics with much higher accuracy
  • Instant updates: digital content can be updated and revised without the need for costly reprints
  • Interactive content: eBooks can include multimedia elements which makes them much more engaging, at least potentially so

The benefits of e-publishing and e-publishing software

E-publishing comes with several clear benefits. Compared to traditional publishing, e-publishing is faster and cheaper, and also increases productivity.

1. Cost reduction

Traditional publishing comes with significant costs. Printing, storage, distribution – all of these must be considered. In e-publishing, these expenses are eliminated. Back in 2002, PubSpot already calculated that the costs of producing an e-book of professional quality were considerably lower ($500) than the costs of producing the print version of that same book, which amount to $1250 – a 60% cost reduction.


2. Time savings and enhanced productivity

E-publishing software enables a much more efficient approach to formatting, distribution, and updating publications, leaving more time for creative and strategic activities. Not wasting time on tasks that can be automated doesn't just save time, but also raises productivity by up to 30% – as we mentioned earlier.

The challenges, and how to address them

Clearly, e-publishing offers plenty of advantages. There are, however, also challenges. Digital rights management, copyright protection, and adapting to rapidly changing technology are currently among the most pressing challenges. Additionally, the oversaturation of the digital market forces authors and publishers to raise the bar of marketing creativity to be able to stand out.

The impact on traditional publishing

While e-publishing is growing, traditional publishing, robust as ever, still has the edge in a very specific way, offering the tangible experience that digital formats lack. Clearly, the flexibility and cost-effectiveness of e-publishing offer sufficient value to compel traditional publishers to incorporate digital strategies into their business models.

Conclusion: the future of publishing

The rise of e-publishing software rang in a new era in publishing that is characterized by greater inclusivity, flexibility, and innovation. With the advancement of technology, the ways in which we publish, consume, and interact with content will further evolve, too. For authors and publishers willing to adapt, the future is bursting at the seams with possibilities.

Shape

Published on August 02, 2024

Magdalena Ivanova

Magdalena is a digital marketer and tech enthusiast with multiple marketing disciplines under her belt. Her articles cover various topics, including all things marketing, digital asset management, interviews, and opinions.

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