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Monetizing the archive:

How leading brands are using DAM to revitalize their businesses

Perry Solomon, General Manager Brands, WoodWing USA, talks with BuzzFeed and Essence in Henry Stewart Events about their experiences working with WoodWing Assets.

Business, technology, and creative leaders from Essence and BuzzFeed talk to Perry Solomon and share how they are utilizing a digital asset management system to get more value out of their content and as the foundation of their new content-based businesses.

Find out how, through the introduction of new technology and business processes, these brands are reaching new audiences, developing new products, and improving efficiency in this challenging business climate.

 

Who’s this webinar for?

We highly recommend this webinar to brands looking to expand their audiences and leverage their content in multiple marketing channels.

 

Speakers

 

perry-solomon.pngPerry Solomon

General Manager, Brands

WoodWing

wajmah-jakubi.pngWajmah Yaqubi

Director of Rights & Clearances

BuzzFeed

david-yu.pngDavid Yu

VP of Infrastructure Technology

Essence

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