On-demand Webinar
by WoodWing
Monetizing the archive:
How leading brands are using DAM to revitalize their businesses
Perry Solomon, General Manager Brands, WoodWing USA, talks with BuzzFeed and Essence in Henry Stewart Events about their experiences working with WoodWing Assets.
Topics:
- Multichannel marketing
- Digital Asset Management (DAM)
- Content-based business
- Working remotely
- Metadata practices
- WoodWing Assets (formerly called Elvis DAM)
Instant knowledge
Business, technology, and creative leaders from Essence and BuzzFeed talk to Perry Solomon and share how they are utilizing a digital asset management system to get more value out of their content and as the foundation of their new content-based businesses.
Find out how, through the introduction of new technology and business processes, these brands are reaching new audiences, developing new products, and improving efficiency in this challenging business climate.
Who’s this webinar for?
We highly recommend this webinar to brands looking to expand their audiences and leverage their content in multiple marketing channels.
The speakers
Perry Solomon
General Manager, Brands
WoodWing
Wajmah Yaqubi
Director of Rights & Clearances
BuzzFeed
David Yu
VP of Infrastructure Technology
Essence
RELATED CONTENT
Keep exploring
Keep up the momentum and delve into expert insights, hot topics and the latest trends in our learning center.
AI in Digital Asset Management – 2025 report insights
Drawing on insights from over 250 professionals, The State of AI in DAM 2025 report, authored by...
April 28, 2025
How AI-driven metadata automation improves searchability and organization in DAM systems
One of the ways in which organizations can lift their digital asset management to a new level, is...
April 17, 2025

We help you to take charge of your content with our world-class content and information management solutions.
Receive our Newsletter?