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icon-woodwing-enterprise-information-management-eim

Enterprise Information Management

Take charge of your content and information with Enterprise Information Management

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Unlock your potential

Unlock your potential with WoodWing's innovative solutions

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Content Orchestration

Managing content at scale has never been easier or more profitable

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Content Creation

Collaborate and create high-quality channel-neutral content

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Digital Asset Management

Manage and distribute digital assets for streamlined content

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Maximize reach with seamless multi-channel content publishing


Content Management

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Document Management

Centralize and control your documents, ensuring secure access

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Information Management

Become more agile, reduce risks and benefit from available data

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Knowledge Management

Bring knowledge and people together to work on quality

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Process Management

Describe and organize processes and make them accessible to everyone

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Collectively ensure that you do the right things in the right way

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Streamlined content creation and multichannel publishing solution

WoodWing Studio

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WoodWing Assets

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WoodWing Swivle

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WoodWing Scienta

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Ensure unity with document, quality, and knowledge management

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Always access the latest version of each process, protocol, guideline, or agreement

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Document management from context, always up-to-date, complete and accurate documents

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Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Overcoming retail industry challenges: how to deal with inconsistent branding and other retail pain points

Is your organization ready for NIS2 and the DORA Act?

Is your organization ready for NIS2 and the DORA Act?

Successful data protection and cybersecurity management? Ensure the human dimension

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Information Management

8 minutes of reading

Everything you need to know about enterprise information management

Whether you're just starting to explore, deepening your understanding of enterprise information management (EIM), or are already actively engaged with it – here you will find everything you need to know about it. From advantages to pitfalls, and from selecting EIM software to frequently asked questions.

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Contents of this article:

Introduction

Enterprise Information Management (EIM) has emerged in response to the growing amount of information that organizations need to manage. Traditionally, data is stored in separate systems within organizations, leading to inefficiency, inconsistency, and a lack of coherence in information use.

EIM is a strategic approach to address these challenges and ensure that organizations can manage, utilize, and capitalize on their information as a valuable business asset. With all your business information in one large ecosystem, you work more efficiently, and compliance and security become easier to manage. EIM also positively impacts data quality, decision-making, and scalability.

Introducing EIM in your organization is not a trivial task. It is an art to start small and develop further from a solid foundation. A combination of short and long term: you want a solution for the most pressing problems as soon as possible, so that the organization is more efficient and agile in the shortest possible time. But the solution must also allow for integration of all information flows in the long term, so you can stay ahead in your market.

Curious? Continue reading and discover the world of Enterprise Information Management.

What is Enterprise Information Management?

EIM is a strategic approach to managing information within an organization. It focuses on effectively managing, integrating, using, and protecting information in all possible formats created, collected, and stored within an organization. This includes both structured data and unstructured information, such as documents, emails, images, and multimedia.

The main goal of EIM is to create value from information by ensuring that it is managed and used in a consistent, reliable, and secure manner. This allows you to make better decisions, optimize the operational efficiency of your organization, and perform slightly better than your competitor because you have quicker insights into opportunities and risks.

EIM is not an end in itself but a means to support organizational goals. Although IT plays a significant role in implementing EIM, it goes beyond technology. EIM is a continuous process of managing, evolving, and improving information management practices within an organization to meet changing needs and environments.

What is the difference between Enterprise Information Management, Enterprise Content Management, and Document Management?

If you are engaged with the topic of Enterprise Information Management, you have undoubtedly also come across the terms Enterprise Content Management and document management. But what exactly is the difference between these concepts?

Enterprise Information Management (EIM), Enterprise Content Management (ECM) and document management are all related to managing information within organizations. However, they have different focus areas and objectives:

  • Enterprise Information Management (EIM) focuses on the strategic management of all information resources within an organization throughout their lifecycle, including both structured data and unstructured content. It goes beyond mere content management (such as ECM and document management) because it also encompasses data management, business intelligence, data quality, and other aspects of information management.
  • Enterprise Content Management (ECM) specifically deals with managing unstructured digital content within an organization, such as text documents, emails, images, videos, etc. It improves access to information, fosters collaboration, ensures compliance with regulations, and increases operational efficiency by streamlining content-related processes.
  • Documentmanagement is essentially a subset of ECM that specifically deals with managing documents within an organization, both digital and physical. Document management is focused on improving the efficiency of document-related processes, ensuring document security and compliance, and enhancing access to and use of documents within the organization.

What are the components of Enterprise Information Management?

Enterprise Information Management comprises various components and disciplines that collaborate to effectively manage and utilize information within an organization. Key components of EIM include:

Data governance

This involves establishing policies, procedures, and processes for managing and securing information within your organization. It focuses on defining roles and responsibilities, maintaining regulations, and ensuring the compliance and safeguarding of data quality and integrity. Read more: Data governance, what is it and how do I approach it?

Data quality

This is about the accuracy, completeness, consistency, and timeliness of data. To guarantee high data quality, you must identify and resolve data quality issues, define standards and guidelines to adhere to, and set up processes to continuously improve data quality.

Information security

This includes implementing measures to ensure the confidentiality, integrity, and availability of information, protecting it from unauthorized access, data breaches, and other threats.

Data integration

Many organizations deal with fragmented data storage, resulting in data silos, duplication, and inconsistencies. Integrating data from various sources and systems ensures a comprehensive view of the organization and improves data accessibility.

Business intelligence and analytics

Most companies now possess vast amounts of data without knowing their value. By harnessing the power of computing, you can collect, clean, analyze, and present large data volumes. This reveals new insights and trends and uncovers relationships previously unknown, allowing decisions based on solid facts rather than gut feelings.

Now that you understand what EIM entails, we would like to tell you more about its benefits.

What are the benefits of Enterprise Information Management?

  • Efficiency – a centralized ecosystem for business information enhances efficiency by making information easier to find, share, and use. This reduces unnecessary time spent searching through dispersed information sources, thus preventing unnecessary frustration.
  • Consistency – by consolidating all business information into one ecosystem, you can maintain consistency in terms of data quality, metadata, and management processes. This reduces errors and ensures that everyone in your organization has access to the same reliable data.
  • Compliance and security – Centralizing business information in a well-secured ecosystem helps meet legal requirements and security standards. Managing data in one location simplifies control over who has access to information and how it is used, which can also be demonstrated to regulators.
  • Scalability – The information ecosystem supports handling an increasing amount of data and the need for more advanced information management functions. Scalability specifically relates to the EIM software being able to grow in terms of number of users, various operational locations, and functionality, among other aspects. More on this can be found in ‘How to choose suitable Enterprise Information Management software?’

In which sectors does Enterprise Information Management add significant value?

EIM is particularly valuable in sectors dealing with large volumes of potentially valuable documents, such as:

  • Financial services: accuracy and reliability of information are crucial for decision-making, risk management, and regulatory compliance. EIM assists financial institutions in managing large data volumes, improving reporting processes, and ensuring data integrity and security.
  • Retail and e-tail: in retail and e-commerce, customer data, inventory information, and sales statistics play a vital role, especially in optimizing operational processes, personalizing customer service, and boosting sales. EIM aids in integrating various data sources and gaining insights to enhance the customer experience.
  • Manufacturing: managing production data, inventory information, and supplier data is essential for optimizing the supply chain and meeting customer demands. EIM facilitates the streamlining of information flows, improving operational efficiency, and promoting collaboration among stakeholders.
  • Housing associations manage a vast amount of information such as property data, tenant information, maintenance scheduling, financial data, and compliance documentation. EIM helps them better manage this information and simplify processes that benefit tenant services and collaborations with other parties.

Three well-known pitfalls of Enterprise Information Management

Introducing EIM in your organization requires careful consideration, benefiting from the experiences of many companies that have preceded you. Here are three well-known pitfalls to avoid:

  1. Too complex
    Often, organizations create excessively complex EIM solutions by implementing too much functionality or designing overly complicated processes. This can lead to confusion, user resistance, and delayed implementations. Aim for a good balance between organizational needs and solution feasibility to avoid unnecessary complexity.
  2. Insufficient focus on data quality
    Poor data quality can result in incorrect analyses, inefficient processes, and poor decision-making. Therefore, pay sufficient attention to improving and maintaining data quality to enhance the effectiveness of EIM initiatives.
  3. Overemphasis on technology
    When implementing EIM, placing too much emphasis on technological solutions can detract from focusing on processes, people, and governance. Although technology is crucial in supporting EIM initiatives, it's essential to adopt a holistic approach that considers all aspects of information management, including policies, processes, skills, and culture.

Now that you know what not to do, you may also be interested in steps you can take. You'll find them in the step by step plans below:

How to choose suitable Enterprise Information Management software?

We've mentioned before: without supporting technology, there is no EIM. The volume of information, systems, collaborations, and regulations is so vast that it is impossible to manage without modern tools.

Start by identifying the specific EIM issues your organization faces. Are you dealing with large volumes of data, looking to improve data quality, streamline processes, enhance team collaboration, or meet regulatory requirements?

Once goals are established, link them to a list of functional and technical requirements that the EIM software must meet. Consider features for data governance, data integration, master data management, metadata management, security, reporting, and analysis.

Assess which systems the EIM software needs to integrate with. Think about ERP systems, CRM systems, data warehouses, and cloud platforms your organization already uses. It is crucial that the chosen software is easily connectable, scalable, and flexible.

Research the available EIM software solutions on the market and compare them based on their capabilities, functionalities, price, scalability, user-friendliness, and customer satisfaction. Don't forget to look at references, request demos, and check review sites to see how others experience using the solution in practice.

  • Are you ready for smart, compliant, powerful, and secure Enterprise Information Management? Then get to know our futureproof EIM solution!

The five most frequently asked questions about Enterprise Information Management

  1. Why do we need EIM?
    EIM is crucial as it helps organizations manage, use, and protect their valuable information effectively. Without structured information management, you risk inefficiency, inconsistency, security risks, and missed opportunities for creating value from information.
  2. How can EIM assist in complying with laws and regulations like GDPR?
    EIM supports compliance with legal requirements by implementing data governance processes, recording metadata, managing access rights, and ensuring data security and privacy. By taking a structured approach to information management, you can meet legal requirements with less effort and avoid fines, legal problems and reputational damage.
  3. What role does EIM play in supporting organizations during digital transformation initiatives?
    EIM provides the necessary infrastructure, processes, and tools for managing and using information, facilitating change and speeding up digital transformation by implementing new technologies and improving operational efficiency.
  4. Are the benefits of EIM only noticeable in the long term, or are there immediate advantages as well?
    While some of the benefits of EIM, such as improved data quality and better decision-making, will be felt over the long term, there are also immediate benefits. Consider easier retrieval of information, better collaboration across departments and teams, and easy reporting using dashboards and reporting templates. With such immediate benefits, you also have a return on your investment in EIM in the short(er) term.
  5. Can EIM help strengthen our competitive position?
    Absolutely! Effective management, analysis, and use of information through EIM can lead to faster and more accurate decision-making, drive innovation, optimize operational processes, reduce costs, and identify new business opportunities, thereby improving customer service and increasing customer satisfaction and loyalty.

EIM glossary

To better navigate the EIM landscape, we have compiled a list of common terms and their explanations below.

  • Business intelligence and analytics: the use of data and analysis to generate insights, identify trends, and support decision-making.
  • Data governance: establishing policies, procedures, and processes for managing information within the organization, including rules for data quality, privacy, and security.
  • Data integration: integrating data from various sources and systems to create a complete view of the organization and improve data accessibility.
  • Data quality: ensuring the accuracy, completeness, consistency, and timeliness of data to meet the needs of the organization.
  • Information security: implementing measures to ensure the confidentiality, integrity, and availability of information and protect it from unauthorized access, data breaches, and other threats.
  • Master Data Management (MDM): managing critical business data, such as customer information, product data, and supplier information, to ensure a consistent, single source of truth.
  • Metadata Management: managing descriptive information about data, such as their meaning, origin, structure, and use, to improve the findability and usability of information.
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Published on April 23, 2024

Wim Vis

Wim Vis is the Managing Director of WoodWing Xtendis. Wim has over 25 years of experience in advising organizations on challenges related to digital archiving, document management, and information management.

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